Colors

Our color palette reflects the modern, dynamic, and trustworthy nature of DROPP. Each color has been carefully selected to ensure our brand remains bold and recognizable while maintaining flexibility across different applications.

DROPP Color Palette Overview

Colors

Our colors are the foundation of our brand identity. They should be dominant in all branded materials.

Seasalt

HEX: #FCFAFA

RGB: 252, 250, 250

CMYK: 1, 1, 0, 0

Mint

HEX: #38D4A8

RGB: 56, 212, 168

CMYK: 63, 0, 48, 0

Onyx

HEX: #393A3B

RGB: 57, 58, 59

CMYK: 70, 62, 60, 52

Eerie Black

HEX: #252627

RGB: 37, 38, 39

CMYK: 72, 65, 63, 69

Color Usage

Our colors are carefully applied across different touchpoints to maintain brand consistency and ensure optimal readability.

Digital Applications

Digital Color Usage

Print Applications

Print Color Usage